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How to Choose a Domain Name

February 16, 2009 by  
Filed under Buying Domains

So you want to know what to look for when Choosing a Domain Name? Well there are many many factors that play a roll in choosing a domain name. The first thing you should look at is why you need or want a domain name. Business? Sell? Flip? Develop a website? These are just some of the things that a domain name can be used for.

Although knowing what you want a domain name for is a huge factor in choosing a domain name, there are some basic things you should look for.

Keywords: When choosing a domain name keywords are probably the most important thing. This will help you in the long run with SEO(Search Engine Optimization) and how the domain is advertised. Most common way to know if your keywords will work is called the radio test. This means that if the domain was said over the radio or on the phone ect would people know what to type in the browser?

Search Results: Search result are important when choosing a domain name because they will show you your competition for those specific keywords. Although not at the top of the list, it does help to know what type of sites are using the keywords in your domain name. Indicator of type-in traffic.

Wordtracker: Wordtracker is a tool that tells you how many times a keyword or group of keywords is searched for per day. When choosing a domain name this can be helpful to know and help you sell a domain in the future. It is almost like telling a person that a car can go from 0-60mph in under 5 seconds. This also shows potential for SEO(Search Engine Optimization). Indicator of type-in traffic.

Ad Competition/Bids: This shows you how many advertisers or competitors are bidding for that keyword to advertise on such sites as google or yahoo. This is also a selling point if you were looking to sell a domain name. It is also an indicator if there is type-in traffic.

These are all important factors that should be looked at when choosing a domain name. There are many more things to look at and ask yourself when you choose a domain name. Some of the questions you should ask yourself are, “What will i use this domain for?” “Who would want this domain?” “Is this the best option for this type of domain?”. Those types questions should be at the top of your list when you choose a domain name.