Domain Names – The Doorway to a Successful Website
Filed under Buying Domains
So, you have a great idea for a new website and are ready to begin this exciting new venture! Now — what Domain Name should you give to your site? This is a very important step. Selecting your Domain Name is one of the most important things you’ll do in building your site.
Here are some suggestions that will help you in selecting your Domain Name:
First, select a Domain Name that relates to the subject matter of your site and is easy to remember. Try to think of something that catches the ear and is not too long. Domain Names can be long – some up to 63 characters — but having such a long name definitely won’t help your site.
For example: if your Domain Name is: “www.isellbeautifulhandcraftedjewelryatreasonablepricesontheweb.com” –then how many people would actually be willing to type this long name into their browser? I wouldn’t. Also, since your Domain Name is, in fact, your URL, many visitors to your site probably won’t be able to remember that long URL and you will then lose them as potential customers.
Another thing – remember that you’ll also be speaking your Domain Name on the telephone, so an easy-to-understand, short, descriptive name works best. You don’t want to have to repeat your Domain Name so that your callers can understand what you’re saying on the phone. Remember, you want them to retain your site name in their minds.
When you’re making your list of possible Domain Names, try each one out on family and friends. Ask them what they would expect to find on a site with that particular Domain Name. For example, if you’re selling sunglasses and include the word “shades” in your Domain Name, you certainly don’t want people to think you sell lampshades or window treatments.
Unfortunately, many of the shorter, catchy Domain Names have been taken and are no longer available, so you may have to be creative. Make sure you select a name that will give some information about your site to your visitors.
Finally, you’ll need to register your Domain Name. This makes it yours!
So, if you follow these suggestions, you’ll have a Domain Name that will give you a great start to your new web site!
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